Latest Blog Posts

What's Your Story?

A while ago on the spur of the moment we decided to head down to Portugal for a few days. Some friends of ours had flown in for a week and had a villa with some empty bedrooms. It would have been a shame not to fill them!...

Get More Email Subscribers by Being Smarter Not Spammier

I get it, you want to get more email subscribers for your email list. You've listened to lots of people who have told you to add a pop-up box, pop-overs, pop-unders, welcome mats, welcome gates and loads of other tools that will get you more opt-ins. The problem is that...

The Unspoken Key To Success

Have you ever wondered why some people are wildly successful at everything they do and some people seem to fail at every opportunity? In 1911, Scott and Amundsen were racing to the South Pole. The distance they had to cover was around 1400 miles, they both decided on...

Facebook Ads – 7 Things You're Doing Wrong

It's no secret that Facebook constantly changes the rules not so much moving the goal posts but hiding them away, running Facebook Ads can get frustrating at times. It used to be an awesome place to do business. Who can forget a few  years ago when it was...

How to Determine Which Products are Worth Investing In

Every day we're bombarded with emails selling the latest "must have" software and products. 80% of the time, these aren't worth the time and effort and won’t add anything to your bottom line. So how can you tell which are worth investing in and which aren’t? Due Diligence You don’t...

How I Made an Income Marketing On A Budget and You Can Too

Let me start with an apology. All too often marketers like myself say things like, “Just use Leadpages with ActiveCampaign and you're good to go,” without thinking that the costs involved might be too much for some people. Sorry! Something like that is easy for me to implement...

ActiveCampaign vs ConvertKit: The Email Automation Battle

If you're not using email automation, you are leaving money on the table. Plain and simple. Email service providers like AWeber and Mailchimp are costing you money rather than being a profit center. The basic features they provide don't get close to what you should be able to do....

Beat 90% of Online Marketers By Doing This

A few days ago, I wrote a post about how great content is all you need to make an income online. In that post I made a simple statement, "Don't be average." I thought I'd better expand on that. Being average is never going to get you the...

Make Money Online: The Power of Timeless Content

I’ve been an online marketer for over 12 years and in that time I’ve tried many ways to make money online. Some have been successful, some have bombed. Over time there is one thing that has constantly generated profits for me. My content. Yep, the stuff I write...

Savvy Bloggers Use These Strategies to Promote Posts on Social Media

Blog content is one of the best places to start attracting subscribers and future customers. We're all guilty of spending hours perfecting a post only to spend a few minutes promoting it. Promotion should be almost as important if not more important than the post itself. It's like the...

How To Create An Automated Sales Funnel – Updated 2018

Have you ever wanted to build an online business that works for you? Then an Automated Sales Funnel is for you. The great thing about being a Lifestyle Marketer is that you can build a business that works for you. Rather than spending 40 hours a week building...

Effective Content Marketing in 2016

Content marketing is becoming hotter than ever. When done effectively, it helps companies build relationships with their audience, and is becoming one of the favorite tools among marketers. In fact, the latest stats show that compared to 2015, 76% of B2B marketers and 77% of B2C marketers say they have a...